Website & ecommerce
A games studio site with no conventional pages: the whole catalogue is a ring of standing stones around a living eye, with a store and licensing behind it.
The brief
A studio selling its own games cannot look like a template. The brief was a front door strange enough to be remembered and solid enough to take money — a spatial interface over a real store, not a showreel with a buy button bolted on.
The challenge
The constraints that shaped every decision after them.
What we built
The decisions that mattered, and why we made them.
Each game is a standing stone on a rotating ring around a rendered eye. Turning the ring is browsing; there is no menu, and nothing is a page.
Every stone and every article has its own address, so a link sent to somebody opens exactly what the sender was looking at.
Purchase, licence issuing, receipts, accounts and seat handling run on the same service that serves the interface — the strangeness is the front, not the foundation.
The renderer measures what the machine can afford and reduces what it draws to match, and a browser that cannot build the scene at all still gets a site it can read.
The outcome
Built with
More work
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